MEDIA MONITORING SERVICES

Looking for a simple-to-use media monitoring service that cuts through the overwhelming abundance of media noise and delivers just the news and conversations that are important to you?

Our experts help you identify the right keywords for your media goals, and then we automate the delivery of your mentions from across print, online, television, radio, and social media directly to your teams inbox and personalized dashboard.

BENEFITS OF MEDIA MONITORING SERVICES:

Save Money

Media monitoring can save you significant money by keeping your organization ahead of costly crises before they escalate. By effectively managing your reputation and staying current with industry trends, our service helps you avoid costly damage to your brand. Plus, our competitive pricing and discounts for bundling multiple services ensure you get the best value for your investment.

Free Up Time

Tracking media mentions on your own can be a full-time job. Automating this process saves you the endless daily searching and clicking through websites to find your mentions. Share your news with your team in moments with just a few clicks, so you can get back to focusing on everything else that needs your attention. Also, with real-time monitoring alerts, you’ll be in the know immediately, to speed up your decision-making and communication turn times.

Understand More

Find hard-to-source premium content from newspapers, TV, and radio that doesn’t always appear online. Newspaper, television, and radio content content is harder to monitor due to licensing and technology hurdles. We capture those hard-to-track mentions and combine them with powerful analytics, giving you a clear understanding of their influence on your brand.

HOW PEOPLE USE MEDIA MONITORING SERVICES

Brand Reputation Management

Tracking your media mentions across multiple media channels lets you know what the public thinks about your organization. You can identify potential crises and be proactive about protecting and enhancing your brand’s reputation.
Competitive Intelligence

Monitoring your competition gives insight into their marketing tactics, product releases, and public image, empowering you to make informed choices and maintain competitiveness in the market.
Identify Business Opportunities / RFPs

Save time finding and identifying relevant bid opportunities by automating this process with media monitoring.
Crisis Management

Media monitoring is crucial during times of crisis. Real-time monitoring enables you to quickly identify and assess the situation, respond promptly, and manage the crisis effectively to preserve your reputation.
Market Research and Trend Analysis

By analyzing media coverage and social media discussions, your organization can identify emerging trends, monitor consumer sentiment, and gather competitive intelligence to inform your market research efforts and strategic decision-making.
Customer Engagement

There are millions of voices out there in the news media and on social media, and they might be talking about you. Identify influencers and key opinion leaders in your space. Find the right people and work to build the relationships needed to amplify your brand’s message to a wider audience.
Content Marketing and PR Measurement

Use media monitoring to track and measure the effectiveness of your marketing and PR campaigns. Quickly identify high-performing content and refine your messaging to better resonate with your target audience.