TV & RadioBroadcastSee and hear your news

BROADCAST MONITORING

Imagine being able to see and hear, in real-time, what’s happening on TV and radio in the 210 largest US markets. That’s the power of our broadcast monitoring. Go beyond basic mentions. We deliver the emotional impact of local personalities, the authority of trusted news sources, and the raw, unfiltered audio-visual content that shapes public perception. Elevate your media intelligence with the undeniable influence of broadcast.

1,400+

Television & Radio Stations

Delivering what you need from Broadcast Monitoring:

Real-Time Coverage

Imagine knowing exactly what’s being said about your organization, as soon as it’s broadcast. Get instant alerts of your TV and radio mentions. Our real-time monitoring empowers you to react quickly to breaking news and shape your brand’s reputation proactively.

A magnifying glass and pen on a page of paper that has charts and graphs tracking your broadcast monitoring mentions.
A screen capture of the broadcast monitoring slides, that display the channel, broadcast segment, story text and video clip.

Audio-Visual Content

The platform gives users the ability to watch and listen to clips. Broadcast media engages multiple senses and often has a stronger impact on audiences than other media types. Visual cues, tone of voice, and non-verbal communication add depth and richness to the message, influencing audience perception more effectively.

National Coverage

Understand your organization’s nationwide TV and radio presence. Our monitoring platform lets you see all mentions of your keywords, and easily filter by state for targeted insights.

a thumbs up and a thumbs down representing if the broadcast monitoring clip leaned positive of negative.

Public Perception

Media mentions on TV or radio can have a profound impact on brand reputation, and our sentiment analysis data helps you quickly identify if your coverage was positive, neutral, or negative.

Identify Stations

Identify the broadcast outlets covering your organization, projects, brands or industry. This insight lets you to effectively engage with journalists, provide them with accurate information, arrange interviews, and build direct rapport for future comments.

Screen capture of the broadcast monitoring platform that showcases the ability to filter to the stations providing the most coverage on your topics.

High Impact of Broadcast Media

Local Personalities

Local personalities have the earned authority and trust of their communities. Couple that authority with the additional impact of audio and visuals of broadcast, and the stories they deliver carry a very strong impact.

Hyper-Local News

Community television and radio stations have a strong local presence in their geographic areas. The news they report on tends to be more focused on their hometown, region, and surrounding communities.

Journalistic Integrity

Broadcast news productions adhere to higher editorial and journalistic standards than online or social media. Online and social media sources often lack the same level of editorial oversight and fact-checking. Anyone can publish content online without necessarily being held accountable for its accuracy or integrity.

Broadcast Monitoring Clip Information

Viewership

Receive the viewership data for each media clip to understand the reach of your mentions.

Transcript

Each TV or Radio Broadcast clip includes the accompanying text transcript.

Ad Value Equivalency

Get the estimated ad value equivalency of your earned media mentions.

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Customize Your Media Monitoring Mix

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Print

Follow local, rural, and regional community news by tracking newspapers across the country.

Social Media

Stay involved in the conversations about your organization!

Online

See real-time results for your Online news coverage!