Want to know what people are saying about you and your company?
By bundling Newz Group’s services, you receive a holistic view of the media impacting your brand. More than just ad placement, it’s about a deep brand awareness that allows you to react appropriately or shape the discussion to fit your needs and goals. Through tracking social media, television, newspapers, and radio, you can access all the relevant media. Don’t miss out on the conversation, and let us help you find you.
What is brand tracking?
Brand tracking is closely watching all chatter related to your brand and industry. It is a way to stay current on how your organization is framed within the context of media exposure and is a key component in monitoring what is said in the news about your brand.
How is brand tracking connected to media relations?
Media relations is the process of managing communication with media organizations. The managing of media relations and tracking how an organization is portrayed are both essential to a healthy public relations campaign.
Newz Group makes it easy to monitor newspapers, no matter how big or small. Gauge how your marketing efforts are working, or simply track your image – all with the help of our expert researchers.